If you’re looking to add a popular and profitable item to your online merchandise store, consider print-on-demand mugs. The market for these customizable mugs is expected to continue growing over the next several years, making them a smart addition to any e-commerce store. However, with so many competitors vying for attention, it’s important to ensure your mug designs stand out from the crowd. That’s where Printdoors comes in here. In this guide, we’ll provide a comprehensive overview of designing and selling print-on-demand mugs that will keep your customers returning to your store time and time again. So, let’s get started on creating mugs that customers will love and that will help your business thrive.
Why sell cups in the first place?
Well, let’s face it. Many of us have collected cups over the years. Whether it’s from an office party, an exchange of gifts, or simply because we like the design, most of us own an overwhelming number of mugs. But that doesn’t mean people aren’t buying cups! If you give them the right reasons, your store could be one of the places they turn to. Still, if you’re still on the fence, here are some reasons you should consider selling mugs:
Their prices are very low
For as little as $5.95, you can start selling ceramic mugs with your beautiful design. If you’re just starting out and want to test the waters through your merchandise store, this makes them great items to sell.
Almost everyone uses them every day
I mean, who doesn’t start their morning with a hot cup of coffee or tea? Well, maybe it’s late sleepers – although they still need some caffeine to stay up late. The point is, cups are one of the items most people use every day, which means there will always be a demand for them. Even if you have too many cups collecting dust in your closet, someone is still willing to buy a new cup.
They are a great way to make your brand and design more visible
Imagine that one of your customers is using your custom mug in their office while taking a coffee break and chatting with some colleagues. If your design or logo is fully displayed, it’s free advertising for your brand!
What makes a good cup?
Now, enough reason. Let’s move on to what makes a good cup. By taking note of this, you can be sure that the cups you design and sell are indeed good value for money for your customers.
Details and aesthetics
You ever hear the name Charles Hubbell? Yes, Mug Man, the world’s greatest mug collector. Well, if it doesn’t ring, then think of your aunt or mom who collects and displays ceramic plates and utensils. You know, the ones with intricate designs and bright colors.
The thing is, while your customers may not always need to use your mug, some people just buy it because they like the look of it or want to add it to their collection. For this reason, the details and aesthetics of the cup design are important factors to consider.
Function
We all know that cups serve one primary purpose — to serve our favorite hot drinks. So when a cup doesn’t do that well, it’s definitely not worth our hard-earned money.
When we talk about function, we’re not just talking about a cup’s ability to hold liquid. We also discussed how well it holds heat and how comfortable it feels to hold. You see, there’s nothing worse than burning your hand or failing to keep a hot cup warm.
Quality and durability
In addition to function, another important factor to consider is the quality and durability of the cup. After all, we don’t want our customers to end up with a cracked glass after a few uses, do we?
One thing you must consider when it comes to quality and durability is whether your mug is microwave – and dishwasher-safe. Many people are looking for cups that can be put directly into the microwave to heat their drinks.
You must also make sure that the mug material you use is of good quality and will not easily crack or chip.
How to design different types of cups?
Finally, let’s get to the fun part — designing your cup!
But, of course, before you can start putting designs on cups, you first have to decide what type of cups you want to sell. To help you out, we’ve listed some of the most popular types you can find on the market.
Standard mug
The most common type of mug you’ll find is the standard mug. These are common ceramic products that you can easily personalize to your own design. Since they are basically a blank canvas, there are endless possibilities when designing them.
You can look for quotes or witty sayings, minimalist designs, cartoon photos of clients’ dogs, or even memes! Just make sure that your design is consistent with your brand identity and that it’s something your target market actually wants to drink.
Color changing cup
If you want a mug that is not only beautiful but also interactive, then you may want to consider selling color-changing mugs. These cups are usually black and reveal the design when the hot liquid is poured into them.
These make great gifts for events like gender disclosure parties, birthdays, and holidays. And since they’re not your typical mug design, you can really go all out and be creative with this mug.
For example, if you want to design a mug for Mother’s Day, you could include a heartfelt message or a picture of mother and son. You can also ask your customers to send their own text or photos and combine them with your own templates.
Conclusion
Just like any other item in your store, designing cups can be fun, challenging, and rewarding all at the same time. But as long as you master the basics and are always looking for ways to improve, we’re sure you’ll be able to make your mug business a big success in no time! If you have any need, please contact print doors and we will provide you with the most satisfactory service.
