Introduction
As a print-on-demand seller, there is a very small window for being one of the first ones to an emerging trend in order to maximize the amount of profit you are going to make while everybody else is focused on all the festivities and the holidays right now. Differently, you should concentrate on what trends you can jump on to have an amazing 2023 and make more sales and more profit. Printdoors has been doing a lot of research for POD sellers or models so we have come up with some good ideas, which you can actually take in to run in the New Year.
Next, we would like to share eight trends that are thought to be huge in 2023 for your print-on-demand businesses. If you want to start a business selling POD T-shirts, these best-selling trends will help you grow your passive income business and make more sales on your POD shops.
1. All things color trend
The first thing that is going to do super well in 2023 might not come off as a surprise to you but that is all things colors.
The print-on-demand black and white T-shirts have pretty much reigned Supreme for the last decade. However, this year you will find so many more colored T-shirts selling too much hotter. And with colors, it does not just mean your basic everyday colors, but people are seeing some really out-there style choices being made in things like lime green, baby blue, hot pink, electric orange, and so on that have already been selling super well at Major retailers. According to this phenomenon, you can forecast that this is going to trickle into print-on-demand as well.
If you have been playing it a little bit safe in the POD business and designing everything for a black or white T-shirt, this year you should step outside of your comfort zone and start creating specifically for some great and bright colors. One reason you had better do this is that on some platforms like Etsy or Amazon, about 80 to 90 percent of all of the items on those first pages of any niche listing are going to probably be on a basic color T-shirt. So, if you can create a really unique design in Printdoors on different color T-shirts, it immediately helps you stand out.
This is a strategy that many mature POD sellers have used for years to be able to break into some competitive niches when they are all listed on black T-shirts. Don’t hesitate, you can also make success by trying experimenting with bright purples, pinks, and green colors to pop off the page when someone is scrolling through all of those thumbnails of shirts. You might not be comfortable wearing but a lot of younger shoppers are really gravitating towards wear!
2. Baggy clothing trend
The next trend that is already starting to make a little profit but wants to do even better in 2023, is the baggy clothing trend. While in the past people have more attracted by those women’s slim-fit T-shirts, in 2023, especially younger buyers are more fond of a big oversized look.
- If you are selling on Etsy, there definitely start thinking about offering some other types of shirts—more fit or baggy distressed look—that many shoppers are looking for.
- If you can use Printdoors which is a nice print-on-demand provider for colorful T-shirts on high-quality, it is suggested to make a concerted effort to produce more baggy distressed styles and comfortable colors, which is going to do well as you can see tons of print-on-demand customers gravitate to that oversized look in their T-shirts.
- If you just selling on Amazon, you also could see that plenty of larger-size T-shirts have been selling well while the smalls and the mediums are getting less percentage of purchases. It is obvious that customers are opting to size up a couple of sizes!
- If you are selling on a platform where you are making your own POD mock-up photos, you ought to consider having one that is more of a standard fit and then also showing a model with a baggier fit wearing a size or two up. Because that is a design many shoppers want to be in 2023.
3. Gothic glamor trend
To your surprise, this trend has already been on the upswing and will be better in 2023. Gothic glamor is a style of dark gothic look but also with a girly edge or a cuter sweeter edge to it. Gen Z has been loving the show since Wednesday Adams design its style to capture lots of this gothic glamor look making customers really expect to buy!
Considering designing some more gothic style on a black or gray T-shirt even a pink one with some black text on it. Think about ways that you can incorporate more gothic-style designs into your T-shirts, sweatshirts, and other items. Take some of your best-selling niches and put a darker twist on those going to be great sellers all throughout this year.
4. Classical art-inspired designs trend
In 2022, some of the number one destinations and searcher people making were all about art museums and art experiences. As things are beginning to open up and even more people are looking to travel and have some of the experiences they missed out on in the last couple of years, a big one of those is classical museums and art. People are interested in some of those finer things in life, and even younger generations are priding themselves on their knowledge of the classical arts and figures. Therefore, it is something you want to do uniquely in print-on-demand and need to pay attention to.
There is the best idea in 2023 is to take a look at the public domain art and beautiful images and incorporate those into your designs. For any images in the public domain, you are able to use those for any kind of commercial purposes you would like including print-on-demand. Thus, make suitable use of your favorite classical art pieces ones that would look nice printed on items, and think about integrating those in some way into your print-on-demand products.
- For example, putting these on tote bags tumblers and mugs makes customers look full of artistic atmosphere, like stylish trendsetters. Apart from it, just a lot more classical or Grecian-styled items have started to sell well in the past few days, even if it is not true historical art pieces that could translate into a print-on-demand T-shirt design.
Focus on that customers are becoming more and more enthusiastic about romantic elements of classical art, creating that will continue to sell in 2023 as people are exactly into those classical art and art experiences. With Printdoors’ good printing technology and paying low cost, you can get spectacular works of art, make your shop popular with customers, and produce more traffic.
5. Preppy academia trend
In style, you have viewed many people shifting more towards a preppy look and university letter-style sweatshirts and T-shirts. While you get to be careful about using the actual university logos and images, there are thousands of customers looking for an academic university-style look.
So, try to take some of the trends for you and put them in a university letter style font or make it kind of look like a college sweatshirt or jacket, which will be popular with Gen Z.
6. Tie-dyed items trend
If you definitely want to get a jump next year, consider providing your print-on-demand and printed items on a tie-dyed T-shirt or sweatshirt. Tie-dyed shirts are selling like crazy and customers all want to add more tie-dyed items to their wardrobe this coming year, especially as summer and spring start rolling around. Why could you not grab this chance to get a head start on designing some items on tie-dyed style T-shirts?
Here are two different options you can choose and produce with Printdoors for tie-dyed shirts:
- The comfort colors tie-dyed T-shirt.
- Gildan actually has its own version of great tie-dyed T-shirts. You can just take designs that are selling well for yourself and put them on your tie-dyed shirts or T-shirts.
7. Floral everything trend
In past years, you know trends emerge kind of like the botany style T-shirts where there will be a few unique pictures of florals, but now you can take this to a whole new level with florals everywhere.
There are some ways that you can take into consideration but can not go wrong:
- More lean into that groovy 70s styles cartoon floral.
- Make bright designs on bright-colored shirts with a lot of florals.
- Purely graphic floral designs might attract more customers like environmentalists.
- Draw more of a classical-style flower or even lean into that gothic glamor talked about above. Do something like skulls or darker with those pretty girly flowers.
Floral design will become a hot topic this spring but also continue throughout the entire year. As POD buyers are shifting more away from simple designs and need something that looks special and stands out, florals are what you totally venture into on your print-on-demand T-shirts this coming year!
8. Maximalism design trend
Maximalism is not necessarily a niche in itself but is a POD style to take over. For about 10 years, simple or basic text designs were the best in print-on-demand. However, this year it is all about how more and more customers want brightly colored graphics, lots of flowers, lots of text, and unique and interesting fonts in one design. While you want to keep it super basic, start to try to add more and even play with using the keyword maximalism in your POD products too.
This is something that could work well with a combination of different trends, and you even create a baggy tie-dyed shirt in a bright green or purple, which had a maximalist design with some text in floral graphics. You can also shift away from the black, white, and gray aesthetic that is very simple and clean, and move towards more of those Y2K styles, those groovy 70s designs, and just everything on the clothes that many younger generations are going to wear. Look up some Maximus design inspiration in Printdoors and see how you can incorporate it into your 2023 catalog of products!
Conclusion
As you are working on creating your new T-shirts, you might notice that these eight trends will be very helpful to you. It is a step that your POD career must challenge to look beyond the past aesthetics and vision of the new year. Analyze more fashion trends and fashion-finished products, and combine our suggestions, and you will be surprised!
So, do you already have a clever idea to practice? Are you still confused about which supplier to choose? Printdoors will provide you with the most satisfying service! It will add to your artwork. If you want to know more about POD strategies and ideas, please contact us!
