Making personalized sneakers for yourself or as a business idea is no longer one of those dreams on the horizon. If you have an idea and want to make money by print on demand shoes, here‘s your chance. There are many places you can design your own sneakers, from popular brands to off-mainstream websites. Take a look.
Instructions for shoemaking
If you haven’t looked at the business side of the apparel industry until now, that’s okay. If you’re thinking about making print-on-demand shoes, this is the first set of things you need to know.
Footwear is very popular in this line of business. This also includes customizable shoes. These are usually made by individuals or small businesses for customers when they place an order. Just what you might want to do.
In footwear, boots and sneakers have been very successful. Brands like Puma, Nike and Adidas are cashing in.
Here are some numbers to give you an idea of the size of this market and what you can do if you can capture it with your own good idea.
- Young people between the ages of 18 and 35 make up half of the footwear market. And if you want to find the people who pay the most, you have to focus on men, who make up 54 percent of the majority of consumers.
- Now, by the end of 2018, bespoke shoes have become a trend. This brings the total revenue of the global footwear market to $410 billion.
- Growth forecast for 2020-2024 is 4.9%.
- The U.S. footwear market is expected to reach $132.328 billion in revenue by 2024.
- Users spent an average of $50, mostly in China, at $53.819 billion.
- Both segments are projected to grow by more than 10% through 2023.
So if you want a piece of the action, start learning how to customize shoes. Here’s a little guide to get you one step ahead.
Custom shoes
The print-on-demand industry is also growing at breakneck speed, and it’s no longer limited to T-shirts and mugs. High-quality shoes are also in the game now, and this is where your idea has a chance to become the next big thing.
Traditionally, print on demand businesses need vendors who can turn your ideas into reality. This way, you can make products that reflect your brand and give you the opportunity to sell unique products without having to invest in inventory up front. This is a great way to try out some ideas and see which ones click on your target demographic.
This business model essentially allows you to create your own line of shoes and make more money than selling clothing products. This is because shoes have a higher average conversion rate than clothing.
There are some basic principles you need to understand when doing business online. You must establish your brand, your niche and understand your potential customers and your print on demand partners. Here’s how you get started.
Principle one
You must find a niche market where there is demand for the shoes you are selling. Shoes are often considered an extension of personal style. So, do some market research to show you where to share your passion.
This will give you insight into the needs of your audience and what they expect from your brand. This is how you can sell quality products.
Principle two
You can make the most beautiful shoes in the industry, but if you don’t customize them to your customers’ needs, you won’t be able to sell them. This means that you need to find a platform with a model generator.
You can create great designs that you can improve and sell. Whether you want to try out your design on military boots or flip-flops, you won’t be limited by choice.
Principle 3
Pay close attention to footwear trends to see what can be made from scratch and what needs to be modified. This way, you can serve your passion and also make money from a new business venture.
If you follow Principle 2, you don’t have to have the skills of a designer to make your own shoes. If that doesn’t work, you can reach out to designers and artists who can help you realize your vision.
Principle 4
If you know you only work on printed sneakers, you’ve definitely found your niche. If you scan social media, you’ll see that custom sneakers are a very popular niche.
But it has long been possible to do so only with people who know the ins and outs of Photoshop. Thankfully, there are many apps and websites that can help you customize sneakers at the basic level. All you need is a smartphone.
You can choose sneakers with different designs and then reassemble them. This means that you can mix the upper of one company’s sneaker with another company’s sole and exterior designs and elements.
Here’s how most of these apps and/or websites work.
- Step 1: Choose a basic design as a foundation. You may want to start with black and white sneakers so that most, if not all, colors will match the base colors.
- Step 2: Choose the color of your sneakers according to your outfit or season. Oranges, reds, yellows, grays and greens are good for winter. You may also need a pattern, in which case you will need to select one of the existing templates or upload your own.
- Step 3: Add elements (such as text) to the design if this is part of the plan. Otherwise, your customization ends when you add a pattern.
Also, your model is ready. The best platforms come with model generators that tell you what the final product will look like. Let your print partners know and start selling.
Conclusion
Print on demand shoes is a great way for companies to produce products based on the precise needs of their products, rather than the other way around. For those who have started on their own and built a business in the fashion industry with products such as Printdoors T-shirts and trainers , this is an absolute bonanza.
Best of all, it’s really easy to change the style and content of a product with POD. Whether you want to make a quick buck or establish yourself in the industry, shoes are a great choice. Now you know why.
