Can a pastor run a successful e-commerce business?Micaela Carlile, who has more than $200,000 in sales and a community-supported brand and is The founder of The Free Man, has an impressive answer.
Although his store’s path to success was filled with disappointing moments, what he thought were great ideas failed, sales stayed still, and Carlos moved on.
The mission of a free man is not just to make money. The store reinvests 100 percent of its profits back into programs that serve the world’s poorest people – feeding, educating, and transforming communities around the world. The fight was worth it!
Things started to change when he realized he didn’t have to do everything himself – having reliable partners and talented professionals could help him build an e-commerce empire that did well.
Why a Printdoor?
“I didn’t start using Dropshipping until I started using Printdoors, and then I realized, wait,” Rodriguez said, “I could work with other companies.” I can find people to help me market on Facebook. I can pay people to help me make money through Google shopping. Now the whole business has changed and I’ve outsourced customer service.”
So how do you go from novice to e-commerce consultant? Micaela Carlile takes us on a journey that highlights the key lessons and challenges he faced as a Dropshipping beginner.
Learning to listen, engage, and create value for an audience before asking them for money is one of the fundamental challenges of e-commerce.
People don’t like to be marketed, but everyone is looking for content they can connect with and share with others.
At the beginning of his Dropshipping journey, Rodriguez encountered the phrase and tried to make the most of it.
“It was almost like I decided, OK, I’m going to create a TV channel. You can watch ABC or NBC. They are constantly producing content – news, shows, comedy and sports. They make all the content so that they have the opportunity to sell you something in the process of consuming all the content. “I thought, if I’m going to sell, whether it’s my brand, my shirts, or even my ideas and messages, I have to have my own TV channel,” the founder of Freedman said.
Giving your target audience a good reason to buy from you is also an absolute strategy.
Whether you proactively donate to a selected charity, choose to sell products that are easy to recycle, or attract other products that are important to your target audience, finding a higher purpose for your brand is often what drives revenue growth and builds brand loyalty.
